How Soul Train Outsmarted the Ad Industry.

Johnson Products brand financed Soul Train when others wouldn’t. This is the story of the Afro Sheen sponsorship, the dollars behind it, and how they built an institutionAudio Onemichistory.comFollow me on Instagram: @onemic_historyFollow me on Substack: https://onemicblackhistorypodcast.substack.com/Follow me on Threads: https://www.threads.net/@onemic_historyPlease support our Patreon: https://www.patreon.com/user?u=25697914Buy me a Coffee https://www.buymeacoffee.com/Countryboi2m